Mercedes-Benz
Mercedes Will Not Allow Owners to Flip their Project ONE Hypercar
Nowadays, automakers are taking all means necessary to ensure that their most exclusive supercars do not get in the hands of flippers.
Ford GT owners are made to sign a contract to make them hold their cars for at least two years. Aston Martin has went on to warn customers that reselling of the Valkyrie won’t be tolerated and that individuals who do so, will be barred from buying any special Aston in the future. Now, Mercedes has jumped on to the bandwagon banning Project ONE depositors from selling their build slots.
It has become a war between auto companies protecting their brands and customers who want to make money off their million dollar exotics. We don’t really know who is winning though. A few Ford GT owners have already violated the no resale agreement and have kind of got away with it, including famous wrestler John Cena. Mercedes has said that it’s monitoring the vehicle exchanges and internet sales platforms to keep things in check but we don’t know how well that’s working. A couple of build slots both of the Project ONE and Valkyrie are already on sale.
It has been reported that road testing for the Project ONE is already underway with camouflaged prototypes driving around closed test tracks in England and Spain. All 275 units of the Project ONE, each costing $2.6 million, have already been sold out. These include 55 cars allocated for the United States. Deliveries do not start until early 2019.
Source: Auto Motor und Sport.